Australian Sports Entertainment

Monday, March 29, 2010

Branson launches mobile initiative - 28th March 2010

British billionaire Sir Richard Branson has been partying with his son at a surprise Wolfmother gig in Melbourne, ahead of today's Formula One Grand Prix.

Sir Richard jetted into Melbourne yesterday for the Grand Prix, where he visited his new Virgin racing team, and to launch a series of promotional surprise concerts taking place around Australia.

He joined guests at Melbourne's Ding Dong lounge last night to help launch the Virgin Mobile initiative, saying he's delighted the Aussie band could play at the first concert, especially because his 24-year-old son Sam is a big fan.

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